New Product Adoption: Are You Ahead of the Curve? (And What To Do if Not Everyone Else Is)

by Erica Mitchell | January 30 2023

The release of any new phone model reveals much about where people fall on the product adoption curve. There are the camp-outside-the-store-since-midnight enthusiasts all the way to the I-like-my-flip-phone skeptics. All of us fall along the curve somewhere and we may fall into different segments of the curve ourselves, depending on the product. When it comes to the adoption of medical innovations, consumers fall into the same basic categories. This can lead to complex negotiations when one person at a facility is an enthusiast while another important decision-maker is a skeptic. What can we do to stay ahead of the curve - the most important place to be when new research and innovations can be life saving - and find a way to keep everyone satisfied?

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How Hospital Scores Are Generated: An Overview

by Erica Mitchell | February 26 2020

Have you ever wondered how hospital scores are created? As we have explored in previous posts, there are a number of organizations and companies that publish hospital scores and ranks for the consumer, in an effort to help individuals make educated choices about their healthcare while also making medical facilities more transparent about their successes and challenges (to varying degrees of success). But where do these scores come from?

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